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Salesforce Marketing-Cloud-Administrator Certification Exam consists of 60 multiple-choice questions, which must be completed within 105 minutes. Marketing-Cloud-Administrator exam is delivered online, and candidates can take it from any location with a reliable internet connection. To pass the exam, candidates must achieve a minimum score of 65%. Upon passing the exam, candidates will receive a Salesforce Certified Marketing Cloud Administrator certificate, which is valid for two years.
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Salesforce Certified Marketing Cloud Administrator Exam Sample Questions (Q12-Q17):
NEW QUESTION # 12
A customer needs to link demographic information to its contact model in Contact Builder. What type of relationship should be used?
Answer: B
Explanation:
For linking demographic information to a contact model in Contact Builder:
* A. One-to-Many Relationship: This type of relationship is appropriate when a single contact can have multiple demographic records. It helps to manage and utilize demographic data effectively within personalized marketing campaigns.
This relationship type supports efficient data management and targeting by allowing multiple demographic attributes for a single contact within the marketing database.
NEW QUESTION # 13
A Marketing Cloud admin at a bank is asked to avoid storing sensitive data in the cloud. This data will only be sent to Marketing cloud to execute a send.
Which feature would the admin use to meet this requirement?
Answer: C
NEW QUESTION # 14
What functionality is contained in Journey Builder that does not exist in Automation Studio?
Answer: B
Explanation:
Explanation
The option to convert a qualified Lead to a Contact is a functionality that is contained in Journey Builder but not in Automation Studio. This option allows marketers to create journeys that interact with Salesforce CRM data and automate lead conversion based on predefined criteria
NEW QUESTION # 15
A Contact Delete request has been processed for subscribers who have been sent to previously in a Northern Trail Outfitters account, the action did NOT target all contacts in their account and significant number of contacts which have been sent to remain, Which two data would still exist in the account? Choose 2 answers
Answer: A,D
NEW QUESTION # 16
A Marketing Cloud admin wants to create a suppression list for hard-bounced email addresses Where could the details be found?
Answer: A
Explanation:
To create a suppression list for hard-bounced email addresses, the most direct approach is to query the Bounce Data View in SQL. This Data View contains all bounce-related information, allowing admins to specifically filter for hard bounces by the bounce category. Using a query activity, the admin can extract all hard bounce records and create a dynamic or static suppression list based on these results. This method is efficient and ensures that only relevant data is included in the suppression list.
NEW QUESTION # 17
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